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Senior UX Content Designer – HR Self-Service Portal

Location: Lakeland, FL
Job ID: 29255BR
Department: Public Affairs
Working Hours: Minimum 45 hours per week
Pay Frequency: Monthly
Date Posted: Jun 14, 2024

$79 - 119k
Full Time - Regular


Publix Super Markets tops the list of privately-owned supermarkets in the U.S. We are privately-owned, hold no long-term debt, and continue to grow year after year. Publix and our associates excel in community involvement, volunteerism and environmental sustainability. Our collective commitment to diversity has contributed to our success in being a great place to work and shop. It’s satisfying to work for — and be an owner in — a Fortune 100 company that is widely recognized as a leader in the supermarket industry.

The Corporate Communications department at Publix spearheads internal communications and press releases, publishes monthly newsletters and annual benefits notices, handles department-specific communications, and manages digital content for Publix’s internally-facing platforms.

Within the department, the Senior User Experience (UX) Content Designer will establish and evolve content strategy for communication technology that delivers compelling and interactive associate experiences. The Senior UX Content Designer will help establish our platform voice and standard methodologies, and ensure associates have an exceptional user experience. The ideal candidate has drive and initiative, is flexible and adaptable, and works productively and effectively when faced with stressful work situations and time pressures.

What you’ll do

  • Develop, oversee, and audit the content management strategy and methodology for digital platforms
  • Evolve platform user experience based on industry best practices, user testing and platform analytics
  • Establish processes to intake new requests, address content gaps, prioritize content development and enhancement efforts
  • Define critical metrics of success, create processes to track, interpret and report on those metrics
  • Manage UX Content Designer

Required Qualifications

  • Bachelor’s degree or equivalent experience
  • At least three years’ content strategy experience with a focus on UX content
  • At least two years’ developing and managing content
  • General understanding of natural language processing and machine learning
  • Knowledge of communication and UX design principles
  • Knowledge of how to write conversational content
  • Knowledge of the different digital communication channels and platforms and how people typically interact with them
  • Knowledge of content strategy, brand identity standards, positioning statements and corporate strategy
  • Supervisory knowledge including leading and mentoring, and monitoring the performance and behavior of others
  • Basic skills with Microsoft Outlook and Excel
  • Intermediate skills with Microsoft Word and PowerPoint
  • Ability to understand and apply new information, procedures, or principles to perform job duties
  • Ability to plan and implement effective change management strategies
  • Ability to attend to and verify the accuracy and completeness of detailed information and produce work that is complete and free of errors
  • Ability and willingness to generate unique solutions and innovative ideas to address problems
  • Ability to effectively resolve problems
  • Ability to understand the big picture and the interrelationships among various parts of the organization, including the impact of changes in one area on another area
  • Ability to develop and maintain professional, trusting, positive, and productive working relationships
  • Ability to create a positive and professional environment and anticipating and meeting customer needs quickly and effectively
  • Ability to persuade, convince or achieve buy-in from others
  • Ability to find, develop, train and retain associates whose skills best align with the needs and objectives of the organization.
  • Ability to use active listening techniques to ensure the understanding of information provided by the speaker, and display interest in the topic discussed
  • Excellent presentation and written communication skills
  • Excellent analytical skills
  • Willingness to travel
  • Willingness to work a variable schedule including nights, weekends, and holidays as needed

Additional Required Qualifications

Preferred Qualifications

  • Master’s Degree
  • Five or more years’ content strategy experience in a communications or public relations environment
  • One or more years’ leading content strategy
  • Knowledge of Publix and corporate communication objectives
  • Knowledge of department and company organizational structure, including roles and responsibilities of key associates
  • Basic skills with a content management system
  • Basic skills with Microsoft Teams and SharePoint
  • UXC or UXMC (user experience certification or master’s certification)

Additional Preferred Qualifications


  • Employee stock ownership plan that contributes Publix stock to associates each year at no cost
  • An opportunity to purchase additional shares of our privately-held stock
  • 401(k) retirement savings plan
  • Group health, dental and vision plans plan
  • Paid Time Off
  • Paid Parental Leave
  • Short- and long-term disability insurance
  • Tuition reimbursement
  • Free hot lunches (buffet-style) at facilities with a cafeteria
  • Visit our website to see all of our benefits: Benefits – Jobs (

Year End Bonus

As a year-end bonus to associates, Publix issues one month’s extra pay (pro-rated in the first year) each year if associate remains employed through issue date of the bonus check that year. This is calculated as a 13th month of pay in the Potential Annual Pay with Bonus line above.

Additional Information

Your application may have additional steps that you will need to complete in order to remain eligible for consideration. Please be sure to monitor your email, including your spam folder, on a daily basis for critical, time-sensitive emails that could require action within 24-48 hours.
Please do not use your Publix email address when applying. Once your application has been successfully submitted you will receive a confirmation email.

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